Thursday, 7 June 2007 - Sydney, 24 May 2007 - After supporting Australian Red Cross's inaugural national conference in 2005, Canon Australia has donated the use of its flagship imagePRESS digital production printer during the PrintEx07 event in Sydney to produce around 100,000 impressions, including posters, brochures and training manuals.

Canon's corporate philosophy is kyosei, a Japanese word meaning "living and working together for the common good". In putting its kyosei philosophy into practice, Canon has developed a longstanding relationship with the Red Cross in Australia and many other countries around the world.

The donation provided Canon with a real-world test subject for demonstrating its print capability at PrintEx07, while offering a valuable in-kind contribution to Red Cross.

"Canon is proud to support Red Cross and our donation at PrintEx07 is a great example of working together for the common good," said Canon Australia's managing director Shuichi Tsukahara. "By printing around 100,000 impressions of training materials, brochures and posters for Australian Red Cross we have been able to help a worthy cause while demonstrating our equipment in real conditions. We also reduced our environmental impact by avoiding paper wastage on test prints."

The Red Cross material was printed on the new cutting-edge Canon imagePRESS C7000VP, debuting in Australia at PrintEx07. The imagePRESS C7000VP sets new standards in on-demand and flexible printing capacity, and incorporates industry-first innovations for outstanding image quality, consistency and stability at a lightening-quick 70 prints per minute.

During the trade show, Canon encouraged visitors to the Canon stand to pledge blood donations and also collected gold coin donations at its free coffee stand.

The CEO of Australian Red Cross, Robert Tickner thanked Canon for its generous support. "Once again, Canon has made a valuable contribution to our work, providing aid and assistance to the most vulnerable members of our society," Mr Tickner said.