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Registrations are now open nationwide to young photographers and videographers interested in pursuing a career in the creative industries.
Canon Australia is calling on young content creators aged 16-24 years to sign up for its free 12-week Canon Red Straps youth mentoring program. Uniquely designed around a youth-mindset, Red Straps 2020 aims to help hobbyist photographers and filmmakers realise a future career in the creative industries by unlocking new skillsets and providing access to inspiring young professional mentors who are already pursuing this career path.
Back for a second year, Red Straps 2020 is taking a fresh virtual approach to the program and is enabling up to 1,000 young content creators from every corner of the country to participate.
Commencing early August, the intensive 12-week program will comprise six online educational modules covering topics such as: how to kickstart a business; how to navigate clients; how to master content capture and editing, how to market your portfolio and more.
Under the guidance of Canon Australia experts and two young professional mentors - Photography Mentor, Matt Cherubino, and Videography Mentor, Aaron Busch - each fortnightly module will involve a one-hour tutorial, after which a creative challenge will be set for students to complete, submit for expert critique, and finesse over the next week. The result will see students take their first steps to building a professional-quality body of work while being supported by a collaborative and inspiring group of like-minded and relatable people.
“Canon’s purpose is to help content creators do more than they thought possible - not just through our products, but by helping creators adopt an industry-leading mindset and feel supported by a community of passionate and knowledgeable people. Red Straps is so important because it tailors this mission in a way that is useful and applicable for the next generation,” says Nina Spannari, General Manager – Marketing and Consumer Experience, Canon Australia.
“The Red Straps program is designed to dispel any misconceptions that young people might have that a career driven by their talent and passion for storytelling can’t offer them lucrative success and happiness.”
Nina Spannari, General Manager – Marketing and Consumer Experience, Canon Australia
In completing the initial program, 10 participants will be selected as cadets and will receive an additional three-weeks of virtual one-on-one mentoring to further elevate their skills and business acumen.
Registration for Red Straps 2020 is open until 3rd August 2020 via the Canon website here.
