- The art of looking at things differently
Having a mental blank is pretty common for a creative. In fact anyone. There’s always an answer, somewhere. You just need to look at things differently, break some of your self-imposed rules, and then have another crack.
You can always think your way out of a creative blank. And when you do, you create the unexpected.
In this unique experiment, 'The Lab - Blank' uncovers how our participants combat the times when they're completely stuck for ideas. Then go try it for yourselves, perhaps without the removing clothes part.
Shifting creative thinking behind the lens and pushing photographers to break the rules with experimentation.
Six photographers. One subject. Discover how a photograph is shaped more by the person behind the camera than what's in front of it.
Creativity is completely rediscovered in 'The Lab' – a unique space where photographers break the rules with experimentation to achieve unforgettable images.