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Join Canon at FRMEFEST 2025

FRMEFEST | Carriageworks, Sydney | 19 - 20 July 2025 | A two-day international summit that will unite visual storytellers to explore cutting-edge technology, the latest trends and game-changing insights.

The Pod Lab

Step inside Canon’s purpose-built space for aspiring podcasters. Across two days at FRMFEST, join live recordings, hands-on workshops and expert sessions covering gear, content and strategy.

Pitch your podcast idea for a chance to win gear, studio access and training. From setup to growth, The Pod Lab gives you the tools and support to bring your vision to life.

Plug in. Press record. Your future podcast starts here.

Cinematic Corner

Enter Canon’s Cinematic Corner, a neon alley dedicated to modern filmmaking.

Across two days at FRMFEST, learn real-world skills in set techniques, storytelling and creating standout content. Whether you're starting out or levelling up, discover how Canon's gear and colour science can power your next film.

From concept to cut, this is where your next story begins.

Come Find Us at the Canon Experience

Unbox more than just gear. Get hands-on with Canon’s latest tech, check out our product line-up, and discover how our tools support creativity, storytelling and content creation. Whether you're here to try something new, pick up a few tips or just get inspired, there’s something for everyone.

From interactive demos to exclusive merch and gear you can loan on the spot – it’s all designed to spark your next big idea.

Learn from Canon Creators & Industry Pros

Join top Canon Ambassadors, creators, and professionals as they share real-world insights, techniques, and stories across keynotes, masterclasses, and interactive panels. From photography to video, you’ll gain inspiration straight from the frontlines of content creation.

Connect with the Community

Come and meet the Canon community, creators, and the Canon team. Whether it's an impromptu chat or a dedicated meet & greet, this is where collaborations spark and creative connections are made.

Prizes, exclusive merch & social activations

Get amongst the action with prize drops, giveaways, and Canon-exclusive merch designed to celebrate creativity. Snap, tag, and share your experience for chances to win and be seen.

Canon Creators at FRMEFEST
  • WIL CALABIO

    Meet Canon Ambassador Wil Calabio – Australia’s top photography and videography creator on Instagram. Known for stunning tech, travel, lifestyle and portrait content, Wil blends eye-catching visuals with expert tips that empower over a million creatives. Catch him on the mainstage as he shares his secrets to viral short-form video and editing in an unmissable masterclass.

  • KATE CORNISH

    Meet Canon Ambassador Kate Cornish – an ACS award-winning cinematographer known for bold, dynamic visuals in comedy, drama and commercial work. Passionate about authentic storytelling, Kate will be running hands-on filmmaking masterclasses to help you elevate your craft.

  • MOSES AURELIUS

    Moses Aurelius – a Sydney-based photographer and filmmaker known for cinematic, emotionally rich visuals across travel, portrait, and street content. With over 500K followers and collaborations with Canon, Adobe, and Nanlite, Moses will lead a masterclass on concept-to-content: cinematic storytelling on socials.

  • BOOM STUDIOS

    Boom Studios is a premium podcast production space for creators who want pro-level content. Led by seasoned producers Sonia and Simon, Boom offers hands-on support, studio-grade gear, and end-to-end services. Join their workshop From Spare Room to Studio: Your Setup, Your Budget to learn how to level up your podcasting space.

  • STUPID OLD STUDIOS

    Come meet Melbourne’s go-to comedy and podcast production house, known for turning bold ideas into broadcast-quality content. With a track record across hit podcasts and comedy specials, they’ll host Level Up Your Podcast Studio: Gear That Grows With You to help you build a scalable, creator-first setup.

  • FLORENCE&JAMES

    Jesse and Huzi are the creative Aussie duo behind Florence James Collective and Propsyland. Having started out in food photography, they have since become known for their bold, colourful set builds and imaginative campaign work, turning their Brisbane studio into a vibrant playground for both photography and videography projects.

  • JACOB MANFRED

    Jacob Manfred helps bold brands stand out with sharp, scroll-stopping visuals. Based in Melbourne, he specialises in photographing food, drinks, and branded products, bringing colour, texture, and storytelling to every frame.

  • STEPH PEDERSEN

    Steph is a Filipino-Australian photographer whose work blends a distinctly feminine perspective with emotional depth and intimacy. Influenced by European painters and cinematographers, her imagery draws from personal connection, empathy, and poetic storytelling. Now partnered with Canon Australia, she continues to grow her craft and community.

  • MACAMI

    Brazilian fashion photographer based in Sydney, blending surrealism, colour, and emotion into dreamlike, painterly visuals. Her work spans editorials, campaigns, and press features for clients like Netflix, Museum of Brisbane, Tia Gostelow, and Melissa Shoes. Alongside her creative projects, she runs community events that foster inclusive spaces for connection, creativity, and shared inspiration.

  • TIM NORTHEY

    Sydney-based travel photographer, videographer, and YouTuber known for his thoughtful storytelling and global collaborations. With a strong, loyal audience, he’s driven by a commitment to growth—both in his own craft and by helping fellow creators build their skills and unlock their creative potential.

  • DARCY GOSS

    Brisbane-based music photographer and founder of Alterwave, a media agency and publication dedicated to supporting music photographers. Known for capturing the authentic energy of performance, Darcy’s instinctive shooting style spans major artists like Fontaines DC and Dean Lewis, to grassroots gigs with The Jungle Giants and Middle Kids. Her work bridges international and local music scenes—documenting and embodying live music in all its forms.

  • BRENDAN CECICH

    Perth-based photographer, videographer, and creative director with deep roots in the music and live events scene. Inspired by his music-teacher mum and introduced to photography through a Canon 1100D, he soon upgraded to an EOS 5D Mark III and immersed himself in Perth’s music culture. Brendan has worked with global icons like Billie Eilish, Drake, and Travis Scott, as well as top Australian festivals and collectives, capturing raw, behind-the-scenes moments that shape how live music is visually experienced.

Frequently asked questions
  • Can I try out Canon cameras and lenses at the event?

    Yes, we’ll have a range of Canon gear available to test. Gear is loaned on 2-hour intervals, first come, first served.

  • Will Canon be running any workshops or masterclasses?

    Yes! Canon Creators are hosting masterclasses on cinematic filmmaking, cinematic content creation for socials, and podcasting. There’ll also be creative challenges, Canon creator meetups, and chances to win prizes.

  • Can I sign up for Canon workshops in advance?

    Yes, we’ll have exclusive giveaways and surprise merch drops at the Canon booth throughout the event. Make sure to stop by!

  • Can I get my Canon gear cleaned or serviced at FRMEFEST?

    We won’t be offering cleaning onsite, but we’ll have info about the Canon Professional Services (CPS) program – including eligibility, how to sign up and access member benefits

  • Can I meet Canon creators or ambassadors?

    Absolutely – our Canon Creators will be at the booth and inside the Collab Lounge at dedicated times. Keep an eye out on the FRMEFEST schedule for times.

  • Is there a Canon photo or video competition?

    Yes – we'll have social challenges, a creative brief, and the opportunity to pitch your pod to bring your podcast idea to life!

  • Can I buy Canon gear at the event?

    Exclusive offers on Canon products will available for purchase Camera House Marketplace at FRMEFEST. Visit us at the Canon Experience for more info.

  • Is Canon part of any panel talks or Q&As?

    Yes – our creators will be involved in live panels, Q&As, and . Use the app to findmeet and greet sessions out who’s speaking where.

  • Is there a Canon lounge or networking space?

    Yes, alongside our booth you can head to the Collab Lounge where Canon creators will hang out during scheduled times – perfect for chats, collabs, or a quick break.